SUNNYVALE, Calif., – July 12, 2017 – NGCodec® Inc., a startup company focused on FPGA-based video codec development, today announced it has joined the Alliance for Open Media (AOMedia), a non-profit effort to develop a new open and royalty-free video codec. As a member of the Alliance, NGCodec will collaborate with industry leaders in pursuit of an open and royalty-free AOMedia video codec.
“Every day, YouTube viewers alone watch over a billion hours of online video,” said NGCodec CEO and Co-founder Oliver Gunasekara. “As an AOMedia member, NGCodec joins in the Alliance’s pursuit of an open and royalty-free next generation video codec. Combined with NGCodec’s 10x lower cost cloud encoding, AOMedia’s efforts will enable more customers to access high-quality, low-cost video that is optimized for Cloud delivery.”
The availability of AOMedia Video as an open source project is an important element in fulfilling the organization’s promise to deliver an open and royalty-free next generation video codec that is scalable to any modern device at any bandwidth.
"We’re pleased to welcome NGCodec to AOMedia, reflecting the growing importance of Cloud-based video encoding to achieve broad industry adoption," said AOMedia’s Executive Director Gabe Frost. "We look forward to NGCodec's contributions to this significant initiative, which will open the door to a new era of openness and interoperability for online video."
AOMedia’s Video 1 codec (AV1) is designed with a low computational footprint, optimized for hardware, and is capable of consistent, highest quality, real-time video delivery, making it flexible for both commercial and non-commercial content, including user-generated content.
About the Alliance for Open Media
The Alliance for Open Media is a project of the Joint Development Foundation, an independent non-profit organization that provides the corporate and legal infrastructure to enable groups to establish and operate standards and source code development collaborations. Launched in 2015, the Alliance for Open Media was formed to define and develop media technologies to address marketplace demand for an open standard for video compression and delivery over the web. For more information, visit http://aomedia.org/.
About NGCodec Inc.
NGCodec® has been in passionate pursuit of next generation video compression since 2012. With the support of investors including Xilinx, NGCodec’s agile startup team has created Reality Codec™, a compressor-decompressor technology optimized for ultra-low latency, high-quality applications. Headquartered in Sunnyvale, California, NGCodec leverages FPGA acceleration in the Cloud to lower encoding costs by 10x over traditional CPU encoders. Learn more at https://ngcodec.com or @NGCodec.